Think tanning and pigmentation are the same? Experts decode the crucial differences between the twoTanning and pigmentation are often used interchangeably, but there’s quite a difference between the two. Experts decode the difference. Published on: May 26
‘Don’t visit Sikkim if you litter’: Anand Mahindra sparks civic sense debateAnand Mahindra’s X post on littering in Sikkim has gone viral, sparking debate on civic responsibility and tourist behaviour. Updated on: May 26, 2026 4:46 PM IST By Vaishali Kapila Share via Copy link Industrialist
China and Pakistan have reached a "new broad consensus" on deepening strategic ties to beef up development of a joint economic corridor and establish the port of Gwadar as a regional connectivity hub, the neighbours said on Tuesday (May 26, 2026)
Editorial independence is core to our work. Some links may earn us a commission, without influencing our opinions.Backpacking across Europe? A solo traveller and content creator suggests the perfect packing listA solo traveller shares the smartest Europe backpacking essentials
Woman shows ladoos melting in Delhi heat, says ‘Inki abh barfi banegi’A viral video showing boxes of ladoos turning into a soft mess has left the internet amused, as people react with memes and relatable summer experiences. Updated on: May 26
ChatGPT can now create personalised buying guides for you
OpenAI has introduced a Shopping Research tool in ChatGPT to help users make informed purchase decisions. The feature allows users to describe the product they want, after which the system carries out the research and builds a shopping guide. It scans multiple online sources, asks follow-up questions, and uses past conversations and memory (if enabled) to tailor the results.
According to OpenAI, Shopping Research expands on ChatGPT's existing ability to answer simple shopping questions. The new tool focuses on detailed comparisons, including tradeoffs and limitations of different products. It also reviews reliable sources across the internet to offer updated information. The company says the feature will soon be part of ChatGPT Pulse, which will offer Pro members proactive buyer guides based on earlier chats.
Also read: OnePlus 15R 5G mobile along with Pad Go 2 confirmed to launch in India on this date…
Shopping Research is available to users across Free, Go, Plus and Pro plans on both mobile and desktop. OpenAI notes that eligible users will get access with nearly no usage limits. The feature can be launched directly by tapping the “+” icon below the message box.
When a user types a shopping-related query, ChatGPT may automatically prompt the Shopping Research option. If it does not, users can manually activate it from the “+” menu. Once enabled, the feature opens a visual interface where users can review suggested products and provide feedback. They can mark items as “Not interested” or request options “More like this,” prompting ChatGPT to refine the search.
Also read: Xiaomi 17 Ultra key specs and India launch timeline tipped online: Check expected specs and features
The process takes up to a few minutes, similar to ChatGPT's Deep Research tool. If memory is switched on, the results are adjusted based on previous preferences. After completing the search, ChatGPT presents a personalised buying guide that highlights recommended products, differences between models, and recent information from retailers. It also includes links that take users to the seller's site.
OpenAI says it plans to introduce direct purchases within ChatGPT for merchants operating in regions where Instant Checkout is supported.
Also read: iPhone's side button may get a new role with iOS 26.2 update: Here's what's changing
The company confirms that the Shopping Research feature runs on GPT-5 mini, a model trained through reinforcement learning for shopping-specific tasks. The tool sources its information from publicly available retail websites and displays only organic product results.
Source: HindustanTimes
Related Posts: Saas firm Wingify acquires Blitzllama to push AI-led user research OpenAI falls short of revenue and user targets as it races toward IPO Mixpanel data breach exposes OpenAI API user names OpenAI Brings Shopping Assistant To ChatGPT For Users IIT Delhi-led research team develops AI tool to design smart HVAC filters ChatGPT maker says Musk turned to Mark Zuckerberg to help finance OpenAI bid OpenAI data reveal millions of users turn to ChatGPT for help with dark topics SBI Card, HDFC Bank, ICICI Bank card user alert Swiggy Instamart User Asks Gemini Nano To Crack 20 Eggs In Tray Reddit user shares interaction with boss
Martha Mitchell was a flamboyant Washington DC socialite whose husband was embroiled in the Watergate scandal. Her shocking claims of a violent abduction and a "dirty business" were ridiculed as delusional – until they turned out to be true. Martha Mitchell was a character; everyone agreed on
1 days ago
From the academic year 2026–27, bilingual classes will be introduced in all government schools across 15 districts of the state. While the government had earlier announced that English would be introduced in LKG classes, a fresh directive now states that an Urdu-English bilingual medium will also
1 days ago
Trading scalpel for golf irons: Indian-origin golfer Manav Shah’s stirring journey to US OpenTrading scalpel for golf irons: Indian-origin golfer Manav Shah’s stirring journey to US Open Updated on: May 26, 2026 4:14 PM IST PTI Share via Copy link New Delhi
1 days ago
Pakistan’s Defence Minister Khawaja Asif has said that he was not in favour of Islamabad joining the Abraham Accords to normalise relations with Israel. Also read | Pakistan deploys jet squadron, thousands of troops to Saudi Arabia amid escalating Iran war tensionsPakistan’s Defence Minister
1 days ago
AIADMK MLA Esakki Subaya submitted his resignation today. He is the fourth MLA from the party to resign in two days. Subaya supported former ministers C Ve Shanmugam and S P Velumani. Three other AIADMK MLAs also resigned yesterday. They are expected to get tickets for upcoming byelections from the
1 days ago
Kimi Antonelli extended his lead in the drivers' championship after Mercedes team-mate George Russell retired from the Canadian Grand Prix. Ferrari's Lewis Hamilton finished second and Max Verstappen's Red Bull made up the top three. Russell was successful earlier in the weekend when he converted
1 days ago
Madhya Pradesh Chief Minister Mohan Yadav on Monday announced financial assistance of Rs 5 lakh each to the families of three persons who died in February 2003 during protests seeking to declare the Bhojshala-Kamal Maula mosque complex in Dhar district as a temple, The Hindu reported
1 days ago
2026 Honda City facelift on wishlist? Key genuine accessories you can buyThe 2026 Honda City facelift can be accessorised with a plethora of genuine accessories. Published on: May 26, 2026 1:40 PM IST By Mainak Das Share via Copy link Limited Time Deals on Popular cars Volvo XC90 ₹ 97
1 days ago
Lawyer seeks to register Cockroach Janta Party separately from US-based founderSudhir Jakhar, the lawyer calling himself the party’s national convener, submitted the application to the ECI secretary Updated on: May 26, 2026 1:57 PM IST By Harsh Yadav Share via Copy link A lawyer from Haryana’s
1 days ago
South Korean seven-piece BTS have won Artist of the Year at the American Music Awards (AMAs) for the second consecutive year, cementing their status as one of the world's biggest bands. The award, considered the ceremony's grand prize, is just the latest crown jewel for the so-called kings of K-pop
1 days ago
The ET Most Innovative AI Product Awards 2026 recognises the AI Platforms, Infrastructure & Developer Tools category. It highlights the technologies powering the next phase of enterprise AI from platforms and MLOps to observability and developer tools. These innovations are enabling scalable
1 days ago
Vedant Shrivastava posts correct CBSE answer sheet, alleges marks slashed for right answerClass 12 student Vedant Shrivastava has received his correct answer sheets after CBSE admitted to a mix-up with his Physics paper. Updated on: May 26, 2026 1:13 PM IST By Sanya Jain Share via Copy link Class
1 days ago
Assam Chief Minister Himanta Biswa Sarma announced plans to boost the state's economy to Rs 10 lakh crore by 2028. He stated the tabling of the Uniform Civil Code bill demonstrates the government's dedication to the rights of minority women. Sarma also noted the election results reflected public
1 days ago
Air India has rolled out an upgrade to its Maharaja Club loyalty programme, allowing members to earn and redeem Maharaja Points on Air India Express flights covering more than 55 destinations across South Asia, Southeast Asia, and West Asia. The move broadens the scope of the airline group’s
1 days ago
Hansal Mehta has long been recognised as one of India’s most emotionally observant storytellers. Whether through the raw realism of Shahid, the intimacy of Aligarh, the unsettling tension of Scam 1992 or the deeply human narratives that run across his body of work
1 days ago
Tech Tonic | Ferrari Luce, Sir Jony Ive, and a subversion of ethosFerrari Luce is trying to tell the carmakers of the world that cars don’t have to feel like driving a tablet. Published on: May 26, 2026 11:43 AM IST By Vishal Mathur Share via Copy link The first car from Sir Jonathan Paul Ive
1 days ago
SC stays Delhi HC ruling against barring law students over attendance shortageA bench of justices Vikram Nath and Sandeep Mehta passed the interim order while issuing notice on a petition filed by the Bar Council of India (BCI) against the November 2025 judgment of the Delhi HC Published on: May 26
1 days ago
Hema Malini’s blush pink saree for receiving Dharmendra’s Padma Vibhushan is all about elegance and simplicity. See picsVeteran actor Hema Malini looked graceful in a blush pink saree as she accepted late actor Dharmendra’s Padma Vibhushan at the 2026 ceremony in New Delhi
1 days ago
Bengaluru traffic police slaps auto driver over accident, viral video sparks outrageMany on social media have tagged Bengaluru Police, urging them to take a look into the matter where a cop allegedly slapped an auto driver. Published on: May 26
1 days ago
Israeli Finance Minister Bezalel Smotrich on Monday (May 25, 2026) called on Prime Minister Benjamin Netanyahu to resume bombing Beirut in response to increased explosive drone attacks by Hezbollah on Israeli troops and northern Israel towns. Mr
1 days ago
has reported a net profit of Rs 48.4 crore for FY26, its first full financial year after the completed its with , marking a turnaround from a Rs 216.7 crore loss in the previous year.Total income more than doubled to Rs 1,402.7 crore in FY26 from Rs 603.8 crore in FY25
1 days ago
Partnership, the firm cofounded by Indian entrepreneurs , Sanjeev Kumar and Ashish Kumar, has launched a dedicated frontier-tech investment platform, (Fundamentum Frontier Advisors), with Rs 3,000 crore to invest in artificial intelligence and deeptech startups.Of this, Rs 2
1 days ago
The admission process for IGNOU July 2026 session has commenced for Open and Distance Learning (ODL) and online programmes. Interested students can apply by visiting ignouadmission.samarth.edu.in. The Indira Gandhi National Open University has started the admission process for the July 2026
1 days ago
Editorial independence is core to our work. Some links may earn us a commission, without influencing our opinions.From instant coffee to incredible: The best easy-to-use brewers for a better morningGood coffee at home no longer needs cafe visits, as these coffee machines can handle espresso
1 days ago
5 crystals to bring luck and financial growthGemstones are tools to connect your goals with your actions and mindset. Here are five crystals that are often linked with luck and financial growth. Updated on: May 26, 2026 1:20 PM IST Edited by Kanakanjali Roy Share via Copy link While crystals are
1 days ago
The U.S. military said it carried out “self-defence” strikes in southern Iran, including on missile launch sites and boats placing mines, even as President Donald Trump said on social media that negotiations were “proceeding nicely”. The strikes were done “to protect our troops from
1 days ago
Wall Street is abuzz with next month’s expected blockbuster debut of Elon Musk’s rocket and satellite maker SpaceX, but few of the biggest IPOs in recent years have paid off for investors who bought in when the deals came to market. A Reuters analysis of the 50 IPOs with the highest
1 days ago
