The decision by Saudi Arabia's sovereign wealth fund to stop bankrolling LIV Golf at the end of the season has plunged the future of the breakaway series into doubt. It has also posed questions over the country's many other sporting investments. After all
New video shows Cole Tomas Allen pacing halls, stopping at gym before storming Trump's press dinner | WatchCole Tomas Allen is seen pacing a hallway, briefly entering the hotel gym, and engaging in a conversation with what appears to be the facility's receptionist. Updated on: May 01
Early projections indicate a strong win for the BJP in Assam. Exit polls after high voter turnout suggest the ruling party is set for another comfortable victory. The Congress faces a potential third straight defeat. The BJP's organizational strength and Chief Minister Himanta Biswa Sarma's
Anil Kapoor’s father, Surinder Kapoor, used to be a popular Bollywood producer till his films stopped working at the box office. In a recent chat with Lilly Singh, Anil Kapoor recalled how his father was praised for his humility and honesty, but never for his success. He recounted how
Nepal's top leadership stresses unity, peace on Buddha PurnimaNepal's top leadership stresses unity, peace on Buddha Purnima Updated on: May 01, 2026 2:03 PM IST PTI Share via Copy link Kathmandu, National unity can be strengthened by following Lord Buddha's guiding principles of tolerance and
The Rise Of ‘Modern Indian Dairy’: Tradition Meets Transparency For A New Generation
The Rise Of ‘Modern Indian Dairy’: Tradition Meets Transparency For A New Generation
Milk has long held a sacred place in Indian households, poured into morning chai, set into curd, churned into ghee, and woven deeply into everyday life. But today, India’s dairy industry is undergoing a quiet yet profound transformation. While its foundation remains rooted in millions of small farmers, its future is being shaped by a new generation of consumers who are asking sharper questions about nutrition, sourcing, and sustainability.
This shift has given rise to what industry leaders are calling “Modern Indian Dairy", a model that blends traditional farmer networks with technology, transparency, and value-added innovation.
Ravin Saluja, Director, Sterling Agro Industries Ltd., believes the sector is entering a defining phase. “The Indian dairy sector is entering a phase when growth will be defined not merely by volume but by value and sustainability," he says. According to him, consumers today want to know more than just fat content or shelf life. They want clarity on sourcing, nutritional value, and how responsibly their food is produced.
This growing awareness is pushing dairy companies to modernise but not at the cost of the farmers who form the backbone of the industry. Instead, the focus is on integrating farmers more deeply into the value chain. Saluja explains that modernization means strengthening procurement systems, ensuring quality-led sourcing, and building long-term partnerships that improve rural incomes while delivering better products to consumers.
Technology is playing a key role in enabling this balance. From automated milk collection systems to traceability tools and improved processing infrastructure, dairy brands are working to ensure consistency, safety, and transparency. “We create a model of strength for rural incomes while bringing safe, high-quality, value-added products for consumers, in which technology, traceability, and processing improvements are aligned with farmer welfare," Saluja adds. “That balance will define modern Indian dairy in the future."
At the same time, changing consumer lifestyles are reshaping what dairy looks like on store shelves. Beyond traditional milk, younger buyers are increasingly seeking products that align with their health goals, whether that means high-protein options, probiotic-rich curd, lactose-free milk, or cleaner ingredient labels.
Rajender Singh, Managing Director, Paras Dairy, notes that modernization today is as much about perception and trust as it is about production. “The modern-day dairy industry is progressing with modernization while still maintaining its soul," he says. “Younger consumers are looking for nutrition in their dairy products, transparency in the supply chain, and trustworthy products they can feel good about eating."
To meet these expectations, dairy companies are investing in better processing technologies, clearer communication, and new product development. Packaging now often highlights nutritional benefits, sourcing standards, and quality certifications, helping brands build credibility with increasingly conscious buyers.
Yet, even as the industry evolves, its core remains unchanged. Singh emphasises that farmers continue to play a central role. Strong procurement systems and quality-focused sourcing not only ensure better products but also protect the livelihoods of dairy farming communities.
This dual focus on consumer expectations and farmer welfare is what makes the transformation of Indian dairy unique. Unlike many global markets where industrialisation distanced producers from consumers, India’s dairy modernization is attempting to bring them closer together through trust, technology, and shared value.
The result is an industry that is no longer defined solely by how much milk it produces, but by how responsibly it produces it.
As health awareness grows and transparency becomes non-negotiable, the success of modern Indian dairy will depend on its ability to remain authentic while embracing change. In doing so, it is not just delivering nutrition to millions of homes, but also securing the future of the farmers who have sustained the industry for generations.
Source: News18
Related Posts: Stop Boiling Packaged Milk — Why Only Raw Milk Needs Heating Indian Oil Prioritises LPG Supply For Households One million households without power in Ukraine after Russia attacks energy grid Big News For Households Delhi-NCR Households Reel Under H3N2 Flu Surge Big News For Households Urban households mostly use LPG 80% Of Rural Households Report Higher Consumption RBI signals relief for households as it cuts FY26 inflation forecast to 3 Japan Approves $135 Billion Stimulus Shot to Help Households
Glory review: Pulkit Samrat, Divyenndu's boxing whodunnit could have been a knockout but the punches just don't landGlory review: This boxing drama-cum-murder mystery frustratingly spoils a novel premise with a mundane, boring execution. May 1, 2026
55 minutes ago
WASHINGTON: The U.S. House of Representatives on Wednesday approved a three-year budget plan that would pave the way for Congress to consider an additional $70 billion for activities by federal agents.The House voted 215-211, with no Democrats supporting it
55 minutes ago
India will look to stay on course for a second title when they face a formidable Chinese Taipei in the quarterfinals of the Thomas Cup Finals on Friday. Four years ago, India achieved an unprecedented feat by clinching the Thomas Cup crown — the world team championship in badminton — bringing
55 minutes ago
Former Myanmar leader Aung San Suu Kyi has been moved from prison to house arrest and her sentence has been reduced as part of a prisoner amnesty for a Buddhist holiday. Accompanying the announcement was a photo of the 80-year-old leader dressed in a traditional white blouse and skirt and sitting
55 minutes ago
Drug lord Salim Dola lived in Turkiye on Bulgarian passport: OfficialsOfficials privy to the developments said initial probe found Dola was staying in Turkiye on a Bulgarian passport under the name ‘Hamza’ Published on: May 01, 2026 1:53 PM IST By Prawesh Lama Share via Copy link Fugitive drug
55 minutes ago
President Donald Trump has signed a spending bill that officially ends the 76-day partial government shutdown that caused chaos in US airports. The House of Representatives earlier on Thursday approved a Senate-passed bill to fund the Department of Homeland Security (DHS)
55 minutes ago
In what came as a relief to scheduled domestic airlines, and consumers of domestic liquefied petroleum gas (LPG) cylinders, prices of aviation turbine fuel for domestic scheduled airlines and that of the bottled cooking gas for domestic use have been kept unchanged
55 minutes ago
The Supreme Court on Thursday granted anticipatory bail to Congress leader Pawan Khera in a case registered against him by the Assam Police, reported Bar and Bench. Earlier in the day, a bench of Justices JK Maheshwari and AS Chandurkar had reserved its verdict on Khera’s petition challenging the
55 minutes ago
Since the COVID-19 pandemic, people worldwide have become accustomed to working and studying from home. A new generation of students now believes that any degree can be earned with just a laptop and a fast internet connection. Online course promotions suggest you can even learn rocket science from
55 minutes ago
WASHINGTON: President Donald Trump swiftly signed a bipartisan legislation Thursday to fund much of the Department of Homeland Security, but not its immigration enforcement operations, shortly after the package won final approval in the House, ending the longest agency shutdown in history
55 minutes ago
The Gujarat Secondary and Higher Secondary Education Board (GSEB) is expected to announce the results for the Class 10 (SSC) and Class 12 (HSC) board examinations for the 2025-26 academic session soon. Over 15 lakh students who appeared for the high school exams in March will be able to check and
55 minutes ago
Google employee busts hiring myths at tech giant: ‘It’s about skills, not IIT or IIM tags’A Google employee busted hiring myths, said skills mattered more than degrees and coding was not the only path. Published on: May 01, 2026 1:53 PM IST By Mahipal Singh Chouhan Share via Copy link A
55 minutes ago
Suvendu Adhikari claims Mamata Banerjee kept ‘under surveillance’ as Bengal strong rooms monitored ahead of resultsSuvendu Adhikari alleged that EVMs and strongrooms in the Bhabanipur constituency were being strictly monitored amid allegations of tampering. Published on: May 01
55 minutes ago
Ram Charan trained like a ‘desi pehalwan’, not a ‘Greek god’ for Peddi; trainer shares his akhada-style fitness routineRam Charan’s trainer revealed that the actor followed a akhada-style routine and strict diet for over a year to achieve a rugged ‘desi pehalwan’ look in Peddi
55 minutes ago
Tamil superstar Ajith Kumar is celebrating his 55th birthday today, May 1, 2026. Millions of Ajith’s fans across the globe have been celebrating the star’s birthday on social media, and in theatres, where his acclaimed actioner Billa has been re-released
55 minutes ago
When news broke that Chelsea winger Mykhailo Mudryk has begun an appeal against a four-year doping ban, many football fans' immediately asked, what ban? That is because the Football Association, who issued the ban to the Ukraine international because of an "adverse finding in a routine urine test"
55 minutes ago
Mother’s Day 2026: 10+ Thoughtful gift options for all moms who say ‘I don’t want anything’Ahead of Mother’s Day 2026, here are some handpicked, thoughtful gift ideas to help you surprise your mom. Published on: May 01, 2026 1:45 PM IST By Anukriti Srivastava Share via Copy link
55 minutes ago
Khera, who is facing charges of forgery, criminal conspiracy, and defamation, had appealed to the Supreme Court for anticipatory bail. The Supreme Court on Friday granted anticipatory bail to Congress leader Pawan Khera in a forgery and defamation case by Assam Police
55 minutes ago
Toyota has introduced the Rumion V AT Neo Drive, priced at Rs 13,86,000 (ex-showroom), as a practical option for buyers who need a 7-seater car. This is the top automatic variant of the Rumion lineup and is designed for families who want space, comfort, and easy driving
55 minutes ago
Editorial independence is core to our work. Some links may earn us a commission, without influencing our opinions.10 top energy-saving ACs with 5-star ratings, inverter technology, smart features for efficient cooling and lower billsDiscover 10 efficient ACs designed for lower power usage
55 minutes ago
Large commercial complexes, textile shops, and jewellery showrooms blast cold air onto the high street in T. Nagar, Chennai, where the average summer temperature is over 35 °C. Shoppers dart from one air-conditioned building to another. But these ACs also cause an urban heat-island effect
55 minutes ago
NEET UG 2026: NTA issues dress code guidelines for NEET UG exam, check instructions hereNEET UG 2026 exam will be held on May 3. Check the dress code guidelines issued by the Agency given here. Updated on: May 01, 2026 12:22 PM IST By HT Education Desk | Edited by Papri Chanda Share via Copy link
55 minutes ago
reported operating revenue of Rs 141 crore in the fourth quarter of FY26, up from Rs 31.5 crore in the same quarter a year earlier.Revenue from operations for the full year rose about 40% to Rs 226 crore from Rs 161 crore in the previous year.The company also reported a of Rs 60 crore in Q4
56 minutes ago
MSBSHSE Maharashtra HSC Result 2026 Date: The Maharashtra State Board of Secondary and Higher Secondary Education (MSBSHSE) has confirmed the date and time for the Class 12 result. The Maharashtra Board 12th Result 2026 will be declared tomorrow, that is, May 2, 2026
55 minutes ago
The Maharashtra State Board of Secondary and Higher Secondary Education (MSBSHSE) recently confirmed the much-awaited date and time of Higher Secondary Certificate (HSC) result. Since, Digilocker shared the update that results will be ‘Coming Soon’
55 minutes ago
The Securities and Exchange Board of India (SEBI) has operationalised the Past Risk and Return Verification Agency (PaRRVA). The platform will go live from May 4, 2026. CARE Ratings Limited has been recognised as the agency. The National Stock Exchange of India Limited (NSE) will act as the PaRRVA
55 minutes ago
GST collection in April 2026 shows a surge as compared to data on March. New Delhi: The gross Goods and Services Tax (GST) collection surged 8.7 per cent (year-on-year) to a record Rs 2,42,702 crore in the month of April despite geo-political uncertainties, latest official data showed on Friday
55 minutes ago
![Mumbai (Maharashtra) [India]: Reserve Bank of India’s (RBI) proposed shift to an expected credit loss (ECL) framework could lead to a one-time net impact of](http://newsorbit360.com/files/news/en/imgs/rbi-s-ecl-norms-may-cause-up-to-120-bps-one-time-hit-for-banks.webp?width=120&height=70)
