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MacBook Neo marks Apple’s bold return to affordable laptops

Posted By: Ajay Rawat Posted On: Mar 05, 2026Share Article
MacBook Neo marks Apple’s bold return to affordable laptops
The Apple MacBook Neo, with a 13-inch screen, is available in two variants (differentiated between 256GB and 512GB storage), priced at ₹69,900 and ₹79,900

MacBook Neo marks Apple’s bold return to affordable laptops

MacBook Neo marks Apple’s bold return to affordable laptops

The MacBook Neo, priced at ₹69,900 onwards, is Apple's biggest push yet into low-end laptops to challenge Windows laptops and Google Chromebook.

Updated on: Mar 04, 2026 8:30 PM IST By Vishal Mathur Share via Copy link The Apple MacBook Neo, not to be confused with a MacBook Air or MacBook Pro, marks the return of a truly affordable laptop to Apple Inc.’s portfolio. The Apple MacBook Neo, with a 13-inch screen, is available in two variants (differentiated between 256GB and 512GB storage), priced at ₹69,900 and ₹79,900, respectively. At $599, or ₹69,900, onwards, the Apple Macbook Neo is very relevant for some markets, including India—the attempt is to compete with the troika of mid-range Windows 11 laptops, Google Chromebooks as well as some Android tablets with a keyboard slapped on. The approach straddles a blend of Apple’s iPad and iPhone elements too, including a foundation provided by the A18 Pro chip that also powers the iPhone 16 Pro series.

Apple MacBook Neo: The specifications

The MacBook Neo, with a 13-inch screen, is available in two variants (differentiated between 256GB and 512GB storage), priced at ₹69,900 and ₹79,900 respectively. The A18 Pro chip is configured with a 6‑core CPU including 2 performance cores and 4 efficiency cores, a 5‑core GPU, and a 16-core Neural Engine for Apple Intelligence. The suite, along with the Siri voice assistant, is expected to receive significant updates in the coming weeks. “We’re incredibly excited to introduce MacBook Neo, which delivers the magic of the Mac at a breakthrough price,” said John Ternus, Apple’s senior vice president of Hardware Engineering. “There is simply no other laptop like it.” There is an element of historical significance underlining the 2026 return of the MacBook Neo albeit with a modern naming scheme, as it takes forward a legacy of the original polycarbonate MacBook that was sold between 2006 and 2012, and the 12-inch MacBook with the Retina display, that was in the market from 2015 to 2019. The MacBook Neo also has a 13-inch Liquid Retina display with 2408 x 1506 resolution, 500 nits of brightness, and support for 1 billion colours, Apple confirms. The company also claims up to 16 hours battery life with the MacBook Neo, though true to Apple’s style, capacity details haven’t been specified. It’ll ship with a 20-watt USB-C adapter. Focus remains on portability with a fanless design, tipping just 1.22kg on the scales, despite the aluminium chassis. There are two USB-C ports, as well as a 3.5mm headphone jack, while wireless connectivity is ticked off with Wi-Fi 6E. By utilising the A18 Pro silicon, on the 3-nanometer architecture, Apple has repurposed a chip that was otherwise advancing towards being filed as a previous generation spec. Performance will be significantly different from an iPhone, considering the larger chassis it resides in, with an elaborate active and passive cooling architecture in support. Apple’s attempt to offer a more stable and performance oriented experience at price points where Windows laptops tend to offer certain compromises, and Chromebooks as well as Android tablets have platform limitations, may resonate with potential buyers. Apple has Intel in its sights, noting that apps including Messages, WhatsApp, Canva, Excel, Safari, and other everyday tasks, will be up to 50% faster "than the bestselling PC with the latest shipping Intel Core Ultra 5”. “And for more demanding activities, it’s up to 3x faster for on-device AI workloads and up to 2x faster for tasks like photo editing.” There is also the element of colours, something that’s been a regular feature with the iPad and iPhone lines, and further helps with the personalisation aspect. At this time, the MacBook Neo rolls out with the option of Silver, Blush, Citrus, and Indigo. The MacBook’s launch is likely to bookend a slew of announcements by Apple this week, including the iPhone 17e, a refreshed iPad Air, new M5 Pro and M5 Max chips that arrive with the new MacBook Pro range, updates to the Studio Display and Studio Display XDR, as well as the MacBook Air refresh that arrives with the M5 chip. In fact, the recalibrate pricing of the new MacBook Air with M5, at ₹1,19,900 onwards and higher than the ₹99,900 launch price of last year’s M4 chip powered edition, opens a wider window for the new MacBook to slot in to. ABOUT THE AUTHOR Vishal Mathur Vishal Mathur is Technology Editor for Hindustan Times. When not making sense of technology, he often searches for an elusive analog space in a digital world. Apple Stay updated with the latest Business News on Petrol Price, Gold Rate, Income Tax Calculator along with Silver Rates, Diesel Prices, Budget 2026 LIVE on Hindustan Times. News / Business / MacBook Neo Marks Apple’s Bold Return To Affordable Laptops See Less

The Apple MacBook Neo, not to be confused with a MacBook Air or MacBook Pro, marks the return of a truly affordable laptop to Apple Inc.’s portfolio.

At $599, or ₹69,900, onwards, the Apple Macbook Neo is very relevant for some markets, including India—the attempt is to compete with the troika of mid-range Windows 11 laptops, Google Chromebooks as well as some Android tablets with a keyboard slapped on. The approach straddles a blend of Apple’s iPad and iPhone elements too, including a foundation provided by the A18 Pro chip that also powers the iPhone 16 Pro series.

“We’re incredibly excited to introduce MacBook Neo, which delivers the magic of the Mac at a breakthrough price,” said John Ternus, Apple’s senior vice president of Hardware Engineering. “There is simply no other laptop like it.”

There is an element of historical significance underlining the 2026 return of the MacBook Neo albeit with a modern naming scheme, as it takes forward a legacy of the original polycarbonate MacBook that was sold between 2006 and 2012, and the 12-inch MacBook with the Retina display, that was in the market from 2015 to 2019. The MacBook Neo also has a 13-inch Liquid Retina display with 2408 x 1506 resolution, 500 nits of brightness, and support for 1 billion colours, Apple confirms.

The company also claims up to 16 hours battery life with the MacBook Neo, though true to Apple’s style, capacity details haven’t been specified. It’ll ship with a 20-watt USB-C adapter. Focus remains on portability with a fanless design, tipping just 1.22kg on the scales, despite the aluminium chassis. There are two USB-C ports, as well as a 3.5mm headphone jack, while wireless connectivity is ticked off with Wi-Fi 6E.

By utilising the A18 Pro silicon, on the 3-nanometer architecture, Apple has repurposed a chip that was otherwise advancing towards being filed as a previous generation spec. Performance will be significantly different from an iPhone, considering the larger chassis it resides in, with an elaborate active and passive cooling architecture in support. Apple’s attempt to offer a more stable and performance oriented experience at price points where Windows laptops tend to offer certain compromises, and Chromebooks as well as Android tablets have platform limitations, may resonate with potential buyers.

Apple has Intel in its sights, noting that apps including Messages, WhatsApp, Canva, Excel, Safari, and other everyday tasks, will be up to 50% faster "than the bestselling PC with the latest shipping Intel Core Ultra 5”. “And for more demanding activities, it’s up to 3x faster for on-device AI workloads and up to 2x faster for tasks like photo editing.”

There is also the element of colours, something that’s been a regular feature with the iPad and iPhone lines, and further helps with the personalisation aspect. At this time, the MacBook Neo rolls out with the option of Silver, Blush, Citrus, and Indigo.

The MacBook’s launch is likely to bookend a slew of announcements by Apple this week, including the iPhone 17e, a refreshed iPad Air, new M5 Pro and M5 Max chips that arrive with the new MacBook Pro range, updates to the Studio Display and Studio Display XDR, as well as the MacBook Air refresh that arrives with the M5 chip.

In fact, the recalibrate pricing of the new MacBook Air with M5, at ₹1,19,900 onwards and higher than the ₹99,900 launch price of last year’s M4 chip powered edition, opens a wider window for the new MacBook to slot in to.

Source: HindustanTimes
Related Posts: Apple,Macbook Neo,MacBook Neo specs,MacBook Neo price in India,Apple MacBook Neo,MacBook lineup

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Kriti Sanon Rakshabandhan ad : Kriti Sanon is facing massive backlash online after appearing in a Raksha Bandhan jewellery advertisement wearing a fusion outfit featuring a bralette-style blouse, a cape and a draped skirt. While some users called the look inappropriate for a festive campaign

Drone deliveries are getting a full lift off and for Amazon Prime members the option to get their orders shipped faster is coming to more cities in the US
Technology

Drone deliveries are getting a full lift off and for Amazon Prime members the option to get their orders shipped faster is coming to more cities in the US. The company has confirmed that Prime Air deliveries will reach around 500 cities by the end of 2026

For Delhi-NCR residents, Guleria struck a reassuring note while explaining why this year’s wave has felt worse, but citizens need not panic The H1N1 virus
Latest News

For Delhi-NCR residents, Guleria struck a reassuring note while explaining why this year’s wave has felt worse, but citizens need not panic The H1N1 virus driving Delhi-NCR’s current flu surge appears to be changing its structure — a process that is making it spread faster and slip past the

Onam gifting is often about more than simply handing over a box of sweets. The festival brings families and friends together, and a well-chosen hamper can
Life Style

Onam gifting is often about more than simply handing over a box of sweets. The festival brings families and friends together, and a well-chosen hamper can combine traditional flavours with attractive packaging to make the occasion more special

A job applicant’s unusual rejection from a software engineering internship has left the internet divided after the candidate was reportedly turned down over
Latest News

A job applicant’s unusual rejection from a software engineering internship has left the internet divided after the candidate was reportedly turned down over the name of their resume file. The incident was highlighted in a now-viral post on X by user @adnaannasir_

I have passed Class 12 (PCMB) with a state rank of 10 and have taken NEET 2026 and KCET. I want to pursue B.Sc. Chemistry but people say I should not do so
Education

I have passed Class 12 (PCMB) with a state rank of 10 and have taken NEET 2026 and KCET. I want to pursue B.Sc. Chemistry but people say I should not do so because I have such good marks. I am also considering BDS or a B.Sc. Paramedical course